My work as a designer is not limited to direct sales; I also collaborate with shops looking to offer something unique to their customers. A prime example is my partnership with la_local, a gift and specialty object shop located in the heart of Cádiz (Calle Ancha, 27).
The Commission: Exclusivity and author-driven design
For la_Local, it wasn't just about selling my standard prints. The goal was to create a series of exclusive Cádiz editions that can only be found in their physical store.
Spanish design, universal vision
While my prints are produced in the Netherlands to ensure the highest Giclée quality standards, the entire creative process and author-driven design are 100% Spanish.
In this collaboration, I worked on the urban layout of Cádiz with a specific focus for their audience:
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Unique visual identity: I adjusted the colors and composition to match the shop’s carefully curated aesthetic.
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Limited editions: These are pieces that are not available in my general catalog, providing added value to both the business and the buyer.
The value of professional collaboration
Collaborating with shops like La Local allows me to see how my designs inhabit different spaces and connect with people looking for a souvenir of Cádiz that stands out from the conventional. It is a way of supporting specialized retail by contributing my expertise as a graphic designer.
If you are visiting Cádiz, I invite you to stop by Calle Ancha and discover these pieces in person.
Do you own a shop and are looking for an exclusive edition of your city? Tell me your idea and I'll design it